I had been a top level Holiday Inn/IHG Member since 1997. For years I would get letters at the end of the year stating I was in their top 5%. Then I noticed the good locations they had switching to another brand or closing altogether. Then, the points program, which was then the best by far, is now average at best. Harder to get points, and takes more points to use at locations that are generally less attractive than the other brands. Along with this, I have encountered scams for baseball tickets, no refunding points if you check out early. So I changed to another brand as my primary. You would think when someone goes from 100+ nights a year to less than 10, a phone call or letter would be sent to find out why but there was nothing. Other than the aggressive vacation club tactics, much better on points accrual and the actual locations to use. I did keep IHG for a secondary hotel for years, but I found out the 47K points I spent on gift cards is now lost when the cards didn't show up and IHG takes no responsibility. So yesterday I have cancelled my membership, giving up substantial amount of points so there is no risk I will not feel tempted to book with them again. There didn't seem to be any REAL concern as to why I was closing my account after almost 30 years, I can see why there rating is so low